14 September 2007

Wk8: Rich Media

Yesterday, We learnt why people embed videos, movies or some form of flash animation into webpages. It's because those forms of media are very effective in delievring a message to the public. The message can be promotional or propadganda or even news.

But sometimes flash animations regularly used for advertising on websites can be pretty annoying, because animation repeatedly flickers or it affect a user's online web browsing experience. These days, sometimes users aren't given much control on whether they want to see the advertisement media or not on how much of it.

In lab, I successfully completed two exercises.
1) Embed a simple flash file(swf) into a html document.
2) Embed a video file (mpeg)

For 1)
I had to use the jump.swf file justin gave us to take advantage of the variable 'path'in _loadmovie(data.path,0) to link to any flash file i made. The "0" didn't work, so I changed it to "this" so it becomes_loadmovie(data.path,this) and it worked.

For 2)
The video file was slightly different. Similarly I had to use the object tag, but I also had to use the embed tag and link it to the video file on the local drive. After that, I used the quicktime plugin and experimented with the parameters to understand how embedding videos on webpages work.

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